In Defense of the Animal Cracker

The “animal cracker” is an often misunderstood delight, deserving of detail and defense in an era of mislabeling and generalizations. According to Wikipedia’s definition of “animal cracker,” they are “crackers in the shapes of animals… They are like crackers due to the way they are made, with layered dough, however the use of sweetened dough […]

Comments (13) Redesign, the online counterpart to the world famous restaurant guide Zagat Survey, was plagued with thousands of complaints ranging from difficulty finding reviews to sluggish performance. To solve these issues, we worked closely with the client to develop a new searching mechanism, a redeveloped store interface, and a revised look that established as its […]