{"id":115,"date":"2007-11-18T23:17:52","date_gmt":"2007-11-19T07:17:52","guid":{"rendered":"https:\/\/www.laaker.com\/micah\/blog\/2007\/kicking-shelfari-while-theyre-down"},"modified":"2007-12-17T22:57:56","modified_gmt":"2007-12-18T06:57:56","slug":"kicking-shelfari-while-theyre-down","status":"publish","type":"post","link":"https:\/\/www.laaker.com\/micah\/blog\/2007\/kicking-shelfari-while-theyre-down","title":{"rendered":"Kicking Shelfari while they&#8217;re down"},"content":{"rendered":"<p>I&#8217;m a big fan of user library software. I bought a license to <a href=\"http:\/\/delicious-monster.com\/\">Delicious Library<\/a> as soon as it came out, and then undertook a process of <a href=\"http:\/\/del.icio.us\/mlaaker\/cuecat\">hacking a number of CueCats<a\/> to assist in scanning my book, CD, DVD, and game library. <\/p>\n<p>Once I began that quest, though, it struck me as odd that my library was tied to one computer; I couldn&#8217;t access\/update it online, or share it with others. This led me to <a href=\"http:\/\/www.librarything.com\/profile\/mlaaker\">LibraryThing<\/a>, less UI-candy but a powerful online library tool nonetheless. Further, LibraryThing helped and encouraged folks to use CueCats to input their collections, and seemed focused on open standards.<\/p>\n<p>Enter: Shelfari.<\/p>\n<p>I got an invite to Shelfari back in July from my friend Lowell. There seemed to be a level of design professionalism around the product, and it was backed by Amazon. Cool. Also, it looked like they might be trying to move towards a more visual approach, ala Delicious Library. I <a href=\"http:\/\/shelfari.com\/mlaaker\">created a Shelfari account<\/a>, added some books, and then largely forgot about the product.<\/p>\n<p>Enter: <a href=\"http:\/\/developers.facebook.com\/\">Facebook&#8217;s F8 Developer Platform<\/a>.<\/p>\n<p>With waves of 3rd-party development of social profile apps, a number of book cataloguing apps appeared. <a href=\"http:\/\/apps.facebook.com\/shelfari\">Shelfari&#8217;s Facebook app<\/a> appeared at one point in my News Feed, and I decided to add it to my profile page. After adding it, I went to Shelfari and added a couple other books I owned to make my profile module look a bit more impressive.<\/p>\n<p>Then, I made a mistake. I opted to let Shelfari look through my Gmail address book to see who I was <b>already connected with<\/b> might also be using the service. (I have a general policy when it comes to inviting others to a service I belong to: if they are already a member, I have no problem asking if they&#8217;d like to link up; if they&#8217;re not, I may invite one or two folks who I think would be very interested. Otherwise, I either mention the service in person, or forget about inviting folks to it.)<\/p>\n<p>I entered my Gmail login credentials, and pressed the Continue button. <\/p>\n<p>The resulting screen showed a half dozen some users (from my address book of 800-some) as members of Shelfari. All the addresses were checked. Just to make sure, I scanned the page first&#8230; I didn&#8217;t want to spam everyone in the list. There were two sections of addresses: &#8220;Your Friends already on Shelfari&#8221; and &#8220;Your Friends not yet on Shelfari.&#8221; Each had a &#8220;Send Invites&#8221; button, and a toggle to select\/unselect the addresses within that section.<\/p>\n<p>Pretty clear.<\/p>\n<p>I hit the &#8220;Send Invites&#8221; button beneath the &#8220;Your Friends already on Shelfari.&#8221;<\/p>\n<p>Seconds later, I got the first of several mail delivery errors in my mailbox. It appeared Shelfari had emailed some of the addresses from the section whose button I didn&#8217;t press. I was alarmed, but not too worried.<\/p>\n<p>Then came the acceptance emails. Emails from my mother-in-law, my dentist, past clients, eBay sellers, and folks on mailing lists whose addresses I didn&#8217;t even have. By the very fact that I had received mail from an address, Gmail had stashed it in my address book; that I found useful. What I found harmful was that, now, all those addresses (especially all <em>those<\/em> addresses of folks I didn&#8217;t ever even email&#8230; they had emailed me) had been pinged by Shelfari by me.<\/p>\n<p>Should I send an email to everyone in my address book to apologize? That seemed even lamer.<\/p>\n<p>So I channeled those feelings into an email to Shelfari support:  &#8220;It&#8217;s bad enough to auto-check them all in hopes of spamming the whole list, but to then tie those auto-checked addresses to a disconnected button?&#8221; The response I received back (rather quickly) was infuriating. &#8220;That certainly is disconcerting,&#8221; it started. But then it took an odd turn. &#8220;We have actually evaluated numerous designs for this process and have chosen one that we felt was extremely clear explaining the process and what is happening.&#8221;<\/p>\n<p>So while acknowledging what happened was not in a user&#8217;s best interest, they defended the design of the system. This struck me as something usability testing (even paper prototyping or casual man-in-the-field testing) would catch easily. Qualitative feedback captures gems like this in a way that raw, aggregate data can&#8217;t.<\/p>\n<p>I replied again, but never heard further. I grumbled to myself, and to several co-workers.<\/p>\n<p>And then, finally, this past week I came across <a href=\"http:\/\/radar.oreilly.com\/archives\/2007\/11\/shelfari_and_th.html\">O&#8217;Reilly Radar&#8217;s &#8216;Shelfari and the New Social Contract&#8217;<\/a>. I wasn&#8217;t alone. Dozens of other Shelfari users were as angry as I, LibraryThing&#8217;s CEO had done an investigation (and expose) on the exact issue, and now O&#8217;Reilly was drawing attention. <\/p>\n<p><a href=\"http:\/\/shelfari.typepad.com\/my_weblog\/2007\/11\/invitation-desi.html\">Shelfari&#8217;s response<\/a> seemed plausible on first read. And then I thought about it. Their new fixes, while solving my <em>particular<\/em> problem, still will result in unwanted, unsolicited emails being sent. (They choose to pre-select all email fields still; a convention long ago dropped by most companies wanting qualified members, not those too lazy to hit &#8220;unsubscribe&#8221; from the ensuing emails-to-come.) And, further, the pattern exposed (of their intern who hid under the guise of a happy fan while interacting with co-workers in comment threads) suggests that they don&#8217;t get it.<\/p>\n<p>Long story longer, I&#8217;m still a Shelfari account holder. Part of me feels bad bailing on a service to which I inadvertently attuned so many people. Another part of me wants to believe this was just a couple of bad things coupled together, and Shelfari will learn from the mistakes.<\/p>\n<p>But honestly? I&#8217;m doubtful. And it makes me want to <a href=\"http:\/\/www.librarything.com\/tools\">use LibraryThing more<\/a>. (I appreciate their allowance for site publishers to include their own <a href=\"http:\/\/www.amazon.com\/gp\/redirect.html?ie=UTF8&#038;location=http%3A%2F%2Fwww.amazon.com%2F&#038;tag=0713m611l-20&#038;linkCode=ur2&#038;camp=1789&#038;creative=9325\">Amazon Affiliates link<\/a><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.assoc-amazon.com\/e\/ir?t=0713m611l-20&amp;l=ur2&amp;o=1\" width=\"1\" height=\"1\" border=\"0\" alt=\"\" style=\"border:none !important; margin:0px !important;\" \/> in their widgets.) And the upcoming <a href=\"http:\/\/www.delicious-monster.com\/blog\/2007\/10\/delicious-library-leopard.html\">Delicious Library 2<\/a>. <\/p>\n<p>So, in the meantime, while Shelfari&#8217;s invite process isn&#8217;t on the up-and-up, I figured I&#8217;d publicly join in with the kicking. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m a big fan of user library software. I bought a license to Delicious Library as soon as it came out, and then undertook a process of hacking a number of CueCats to assist in scanning my book, CD, DVD, and game library. Once I began that quest, though, it struck me as odd that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[59,173,199,198,200,196,58,214,197],"class_list":["post-115","post","type-post","status-publish","format-standard","hentry","category-blog","tag-address-book","tag-books","tag-gmail","tag-invitation","tag-library","tag-shelfari","tag-social-software","tag-ued","tag-user-experience"],"_links":{"self":[{"href":"https:\/\/www.laaker.com\/micah\/wp-json\/wp\/v2\/posts\/115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.laaker.com\/micah\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.laaker.com\/micah\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.laaker.com\/micah\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.laaker.com\/micah\/wp-json\/wp\/v2\/comments?post=115"}],"version-history":[{"count":0,"href":"https:\/\/www.laaker.com\/micah\/wp-json\/wp\/v2\/posts\/115\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.laaker.com\/micah\/wp-json\/wp\/v2\/media?parent=115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.laaker.com\/micah\/wp-json\/wp\/v2\/categories?post=115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.laaker.com\/micah\/wp-json\/wp\/v2\/tags?post=115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}